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3D rendering has become one of the most valuable tools in modern design. Instead of trying to interpret technical plans filled with lines and measurements, clients can now see a realistic image of what their project will look like when complete.

For many clients, the biggest challenge in the early design phase is understanding spatial relationships and proportions. A 3D render shows exactly how rooms connect, how light enters, and how different materials look together. It helps clients make decisions confidently because they can picture the result before construction begins.

One of the greatest benefits is cost savings. Changes in design are inevitable, but making them in a 3D model is far cheaper and faster than changing built work. For example, if a client feels a window is too small or a wall colour is too dark, these adjustments can be made instantly in the model.

Developers also use renders to market their projects. Buyers are more likely to commit to a property when they can visualise living in it. Well-executed renders can make brochures, websites, and presentations far more persuasive.

For the design team, renders are also a communication tool. They bridge the gap between concept and reality, ensuring that everyone involved in the project understands the vision from the start.

Stacy Kabi

Stacy Kabi is a Graduate Architect and a member of the Architectural Association of Kenya (AAK). She specialises in 3D visualisation, architectural concept design, and rendering services for architects, designers, and developers. Her portfolio includes collaborations with registered architects, interior design studios, and developers across residential, commercial, and mixed-use projects. All statutory architectural services are undertaken under the supervision of a registered architect, in accordance with the Architects and Quantity Surveyors Act (Cap 525) and the BORAQS Code of Conduct.

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